Annual Report Design That You'll Notice

Home Retail Group – Reporting outside of the box from SAS on Vimeo.

I came across this video on the Fast Company website today. It's a pretty interesting take on the idea of annual report design.

Too often annual reports can be beautiful pieces with lots of time and effort put into them but in the end not many people notice them. So what if instead of a printed book the report was a stop-motion video? That's what SAS, a UK branding firm, did for Home Retail Group. I'm guessing that quite a few more people have seen this video than would have seen a printed report.

Adam Lee Design Wins Inland Empire ADDY Awards

I'm excited to announce that Adam Lee Design has won two ADDY Awards from the Inland Empire Ad Club. The awards were announced at the Ad Club Gala celebration on the 12th. We won a Silver award for our annual report design for Loma Linda University Medical Center. I posted a short blog post on this design a few weeks ago. We also won a Bronze award for a brochure design that we did for San Gabriel Valley Medical Center. This piece isn't in our portfolio yet but I will try to post a few images later.

This was my first time attending the Gala and I left feeling very inspired. There is a lot of great work coming out of the Inland Empire. Congrats to all of the other winners.

Annual Report Design

We recently finished the design for an annual report for Loma Linda University Medical Center. We've done their annual report for the last several years and it's always a really fun project. I love the opportunity to work on a project like this from start to finish, being involved in everything from the concepts to photo shoots to press checks.

The theme for this report was HOPE, namely the hope that the medical center can bring it's patients. We found various ways to translate this theme into the design. One of the primary ways we did this was to incorporate the sun into many of the photos. The sun combined with the vibrant color palette gives an uplifting feel to the entire piece.

Overall it was a fantastic project and I feel lucky to work with such great clients. I hope you'll take a minute to view our portfolio and images of the annual report design.

Platinum Hermes Award Win

I'm excited to announce that we've won another award for our LLUMC Annual Report design. We won the top award, platinum, from the Hermes Creative Awards. This was a new competition for us so it's very satisfying to win such a high honor the first time around.

The Hermes Creative Awards is an international competition for creative professionals. The awards are judged by the Association of Marketing and Communication Professionals. You can read more about them and see the entire list of winners at their website.

You can see the award-winning piece here.